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What is Transmedia?

April 24th, 2012

Have you ever heard of Transmedia? It’s a relatively new word in our book too, but you can connect it to franchises such as “Lost” and “Harry Potter” and it’s becoming more widely used, even if the users don’t know what to call it! Transmedia is the practice of telling stories across multiple platforms and mediums.  For example, Harry Potter is a book series. Within the book series several other books are referenced: “Hogwarts a History”, “Tales of Beadle the Bard” etc… Those books actually exist to buy and read! You can buy Bertie Botts Every Flavor Beans to look for the booger flavor, and shop for school supplies at the hugely interactive Pottermore. The possibilities are endless. Well, that’s transmedia. You become a part of that story, interacting with its world and it’s characters.

Now that we’ve laid the foundation, We would like you to meet our friends Sandy and Denny Brownlee of Re-maginations. Re-maginations specializes in building transmedia story worlds. Collide worked together with them to come up with a site, introductory film/motion graphics and brand identity that says not only “New Frontier” but “Dream the Impossible”.  Browse their site, watch their movie and immerse yourself into the world of transmedia.

Becky Tucker Company News, Design Industry Issues, Project In Focus

Museum & Menagerie: A Circus Celebration…

January 5th, 2012

Hurry, Hurry, Hurry! Make sure not to miss this spectacular event benefitting Safe Haven Family Shelter.

We are very excited to be working with Allen Clark, Feld Entertainment, and Safe Haven Family Shelter to create the face of this event with invitations, web blasts and letter press posters! Come down and help out a worthy cause all while enjoying inspired photography and great treasures from the Circus’ past, at an exciting one-night-only event next Thursday, January 12.

More information below, along with a gallery including our poster design, and some example of Allen Clark’s amazing circus photography.

Feld Entertainment, Inc., the worldwide leader in producing and presenting live entertainment, has partnered with local photographer Allen Clark to host Museum & Menagerie: A Circus Celebration from Past to Present benefiting Safe Haven Family Shelter on January 12. Clark was granted access behind the scenes of the Ringling Bros. and Barnum & Bailey® circus to create an exhibit featuring animals and performers that capture the fundamental beauty and magic of these classic icons. The photographs will be included in a silent auction to take place at the event. The evening will include hors d’oeuvres, drinks, performers, items on display from the Ringling Bros. museum and live music by the band Bear Cub. (The event will also celebrate the upcoming Ringling Bros. and Barnum & Bailey® Fully ChargedSM show at Nashville’s Bridgestone Arena from Jan. 26 to Jan. 29.)

What: Museum & Menagerie – A Circus Celebration from Past to Present benefiting Safe Haven Family Shelter
Where: The Berger Building, 162 Rosa L. Parks Blvd., Nashville, TN 37203
When: Thursday, January 12; 6:30 to 8:30pm
Tickets: $65 in advance (purchase online at www.safehaven.org); $75 at the door

Becky Tucker Company News, Project In Focus

Willie Nelson’s Tribute to Classic Country

November 22nd, 2011

To most of America, Willie Nelson is a household name, as it is here at Collide, which is why we were SO excited to be able to create the branding and packaging for his new album, Remember Me Vol. 1. The new release from Willie Nelson and R&J Records, has plenty of familiar standards recorded by Willie with producer James Stroud from the “classic country songbook” made famous by the likes of Johnny Cash, George Jones, Merle Haggard, Porter Wagoner, and Vern Gosdin, and others – all with Willie’s signature twist!

To reflect this rich heritage in the packaging, we revisited the classic LP style (a vinyl edition of the album is on its way too), and created a digital photo-illustration for the cover to add to the timeless, classic quality. We hope you enjoy this project as much as we do. It’s now available on CD (Amazon) and digital (iTunes).

Above: Final Cover / Left: Original Photo / Right: Our Photo-Illustration

Becky Tucker Design Process, Project In Focus

Congratulations to John Rich!

May 23rd, 2011

Collide would like to take time to congratulate John Rich on his big win on Celebrity Apprentice. John raised over 1 million dollars for his charity, St. Jude Children’s Hospital, in Memphis!

If you happened to see the show, you may have noticed the first Big and Rich album (designed by Collide) in the opening credits! If you missed it, check it out here. For other Big and Rich album design, check out our portfolio.

Becky Tucker Company News, Defies Categorization

Experience Studios Identity

January 14th, 2011

Collide has been very excited to work with the very talented Gary Voelker on a fresh new identity system for his company Experience Studios, a Washington-based production studio that will be sponsoring the film festival at the Gideon Conference this year. Check out the new logo or click here to see it in action in the promo film created by Experience Studios. Then visit the Experience Studios website or Facebook page for more information on how to enter the contest or attend the Gideon Media Arts Conference.


Becky Tucker Company News, Film/Video, Project In Focus

Project in Focus: Lo Cash Cowboys

November 15th, 2010

LoCash Cowboys are new to the country scene, with their energetic and innovative style they really separate themselves from your grandma’s country! For “Keep in Mind” they took a step back from their edgier norm and created this truly beautiful ballad.  Collide (with the photography of Allen Clark) in creating the art for this single, tried to soften things up a bit without taking away the LoCash personality.  What you see here is an ad for the single “Keep in Mind” and the original logo created for the band. Look for more of our work with these guys in the future, we’re having a blast!

Becky Tucker Project In Focus

Project in Focus: The Gideons International Conference Materials

September 30th, 2010

Collide was blessed to be able to design the conference materials for The Gideons International this year.  Along with Gideons Art Director Jeff Jones, Collide created a fresh approach to a centuries old idea.  Focusing on individual people and their place in this organization, Collide created a visual army one person at a time.  Also check out the motion graphics based on these designs, created by frequent collaborators Fivestone Studios and if you have a few minutes, check out the website [see link above] for The Gideons International. Their history is truly fascinating!

Becky Tucker Design Process, Galleries, Project In Focus, Uncategorized

Veni Vidi Vyschy: Nashville’s 2010 48 hour film project

August 11th, 2010

With this year being our 7th time working on a 48 hour film (and 5th time leading a team in the Nashville competition, having won 3 years ago with “Electricity: Unplugging the Myth”), Becky & I (Chute! Pictures) teamed up with fellow 48 veteran Torry Martin (multiple year best actor winner, and co-writer of last year’s best screenplay) to do something a bit out of the ordinary as an added challenge, and something that would be interesting for the audience to discover when viewing the films.

What we came up with involves sharing brainstorm and writing sessions, locations, and actors between three different teams. This brought together a huge array of talent including Steve Feldman, Adam Drake, Ryan Dunlap, Teri Modisette, Dave Moody, Josh Moody, Rusty Whitener, Allen Clark, Lee Lannom, Marcus DePaula, Winston Hearn, and many others. The results can be seen in the screening of Group D on August 12 at the Belcourt. It’s a subtle added detail… but pay close attention to films with team names including “…in the Fourth Dimension”

Our Film, “Veni Vidi Vyschy”, focuses on two travelers from another land who visit America and find that what they were searching for, wasn’t really what they needed after all.  Take a look at the poster we designed and check out the trailer for the movie.  If you would like to visit the “4th dimension”, group D screens Thursday August 12th at 9:30 pm, at the Belcourt. Hope to see you all there.

Scroll down to see the 30-second trailer as well as the poster.

Veni Vidi Vyschy (trailer) from Chute! Pictures on Vimeo.

Becky Tucker Uncategorized

Collide’s Retro Closet: A History of Disney World in Tickets

July 22nd, 2010

It’s funny how things change over the years and Disney World is a great example of trends in innovation.  They are never behind the times, especially in their ticketing, so enjoy these examples of Disney World tickets since 1975:

In 1975 they still used the “E” ticket system, and whoever had this ticket (no it wasn’t ours) certainly took advantage of those big rides, but clearly wasn’t as impressed with the “A” tickets because they left them all in the book:

These two tickets are from the late 80′s – early 90′s era:

Around the mid 90′s Disney World went high tech and started automating everything, even tickets (third one above).  From then on, your plastic ticket has been your room key, credit card, park ticket and just recently your way to a fast pass.

We can only guess that the next new ticket will involve computer chips and mobile phones.  We’ll just have to wait and see.

Until next time,

-Kevin and Becky Tucker

Becky Tucker Uncategorized

Matt Kennon

July 19th, 2010

New country artist, Matt Kennon, has had resounding success with his first hit single “The Call”.  His rugged charm and gravely voice have catapulted him onto radio playlists across America.  With his single, “The Call”, his recently released self-titled debut album and now his second single “You Can Still Wear White”, Collide took inspiration from Matt’s down-to-earth authentic style to design an approachable identity which represents his music.

Becky Tucker Design Process, Project In Focus